

Firestone Reaches Agreement with State Attorneys General
Nashville, Tenn. (Nov. 8, 2001) -
Bridgestone/Firestone, Inc. announced today that
it has reached a comprehensive settlement with the state Attorneys General
representing 53 states and U.S. territories. The settlement relates
to certain claims made by the Attorneys General in connection with the
company's August 2000 recall.
Firestone believes this universal settlement
is another important step in the company's efforts to reach resolutions
of recall related issues even though it strongly disagrees with many
of the states' claims. Additionally, the company fully supports the
tire safety and maintenance consumer education initiatives provided
for in the agreement.
"We have been working closely with the state
Attorneys General on this issue for more than a year now, and believe
that these efforts have allowed us to reach an acceptable agreement
that permits us to focus our energies and our resources on rebuilding
our company and the Firestone brand. While we take serious issue with
many of the states' allegations, we believe that significant portions
of the settlement, such as those related to consumer education, are
very much in line with the company's own initiatives," said John
T. Lampe, Chairman, CEO and President, Bridgestone/Firestone, Inc.
"This agreement reinforces the direction
Firestone has taken through 'Making It Right,' our program which focuses
on consumer education and in rebuilding public trust in our company.
Keeping the public informed about proper tire maintenance and safety
is critical and we support the states' decision to fund consumer information
campaigns with a portion of the settlement proceeds," Lampe concluded.
Provisions of the settlement are contained in
the "Agreed Final Judgment," which was signed by Firestone
and 53 states and territories. BFS will pay $500,000 to each state and
territory involved in the investigation, with an additional $5 million
designated for the consumer education campaign. Ten million dollars
will be set aside to reimburse the states' attorneys' fees.
In order to speed completion of the August 2000
recall (which concluded in August 2001), Firestone implemented a program
to reimburse those consumers who had purchased competitive brands. As
part of today's settlement, and in order to address the states' interest
in confirming that consumers with legitimate claims under the program
have received proper consideration and payment, Firestone will review
claims that were previously denied and will provide a process for future
review. It is expected that about 20% of those who participated in the
reimbursement program may be eligible for reconsideration under the
review and restitution program. Those who are eligible will be receiving
a letter from the Attorneys General Multi-State Working Group in the
near future.
In addition to the consumer education campaign
and the restitution program, the agreement outlines and reinforces Firestone's
commitment to producing, selling and marketing safe and reliable tires.
The two sides worked to reach a constructive compromise, the terms of
which included no findings against Firestone or any admission of liability
by the company. As noted in the Agreed Final Judgment, "(t)he parties
desire to avoid the risks and expenses associated with further investigation
and/or litigation."
In September 2000, the Attorneys General formed
the Multi-state Working Group following Firestone's recall of 6.5 million
P235/75R15 ATX, ATX II and Decatur-produced Wilderness AT tires. Firestone
has been actively cooperating with the states since that time to find
an appropriate resolution.
Firestone also announced today that, as of December
31, 2001, it is concluding its Customer Satisfaction Program initiated
September 12, 2000 relating to tires that were part of the National
Highway Traffic Safety Administration (NHTSA) Consumer Advisory dated
September 1, 2000. The list of tires covered by the Consumer Advisory
can be found on Firestone's website - firestone.com
- or customers can request a copy by calling the Consumer Hotline at
800-465-1904. A customer wishing to have the affected tires inspected
and/or replaced can visit any one of the more than 8,500 participating
Firestone retailers for free service. In addition, if a driver chooses
to have the affected tires replaced at a competitor's tire store, Firestone
will continue to honor requests for reimbursement as long as the request
is complete and postmarked by December 31, 2001. This announcement follows
the conclusion of the company's August 2000 recall and the announced
closure of NHTSA's May, 2000 investigation into certain Firestone tires.
Nashville-based Bridgestone/Firestone Inc. is the largest subsidiary
of Bridgestone Corporation, the world's largest tire and rubber company.
Bridgestone/Firestone develops, manufactures and markets Bridgestone,
Firestone, Dayton, and associate and private brand tires. The company
also produces Firestone air springs, roofing materials, synthetic rubber,
and industrial fibers and textiles.